
How to read these case studies
Each case study is structured for procurement and stakeholder review.
Included where applicable:
- Executive overview and scope
- Delivery framework and timeline
- System architecture breakdown
- Risk identification and mitigation
- Measured impact and operational outcomes
Procurement note
If you require procurement-formatted examples aligned to evaluation criteria, request the capa pack.
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IACW
Lead generation and advisory workflow infrastructure
Highlights:
- 2,500+ leads generated within three months
- Approximately 200 qualified leads per month during the documented recurring period
- Route Check qualification system
- Unified applicant dashboard
- Automated document requests
- Initial system delivered within 14 days



ProjectCareer
Campaign infrastructure, cohort enrolment system, and custom LMS build
Highlights:
- 1,000+ leads generated across the engagement
- 180 qualified leads within the first 14 days
- Cost per lead reduced from £23 to £3.29
- 74% Meta-to-website signup rate
- 85.7% increase in lead acquisition during the documented comparison
- 41% lift in qualified leads within 60 days
- Custom-owned learning platform
- Repeatable cohort-enrolment system





ValuedCare
Conversion architecture redesign and custom operational dashboard deployment
Highlights:
- Conversion architecture redesigned
- Clearer enquiry journey
- Custom operational dashboard
- Reduced reliance on fragmented tools
- Improved visibility in a regulated care environment
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